As our digital lives become ever-more connected, what happens to the vast amounts of personal data floating around in cyberspace?
According to a recent National Cyber Security Alliance/Zogby Consumer Survey, 77% of Americans feel it is “extremely” or “very important” those companies have easy-to-understand, accessible information about what personal data is collected about them, how it is used and with whom it is shared. Staying safe online and protecting personal data starts with the following message of STOP. THINK. CONNECT: take security precautions, think about how your online actions can impact your safety, security or privacy, and enjoy the Internet with greater confidence.
NCSA and BBB urge everyone to protect their online data with these five tips:
- Personal info is like money. Value and protect it: Information about you, such as your purchase history or location, has value—just like money. Be thoughtful about who gets that information and how it’s collected through apps and websites.
- Be aware of what’s being shared: Set the privacy and security settings on web services and devices to your comfort level for information sharing. It’s ok to limit how and with whom you share information.
- Share with care: Think before posting about yourself and others online. Consider what it reveals, who might see it and how it could be perceived now and in the future.
- Apply the golden rule online: Post only about others as you would have them post about you.
- Keep a clean machine: Keep all software, operating systems (mobile and PC) and apps up-to-date to protect against data loss from infections and malware.